Our story
Stop guessing. Start seeing.
EYEZ (Eyezapp) was born from conversations with dozens of business owners and chain managers who were making decisions on gut feeling. Our goal is simple: replace guesses with facts, and give every chain a clear map of what is happening in the business.
Roy Elia, the founder of EYEZ, on the frustration that started it and the vision that drives it.
Where it all started
For years I sat across from dozens of business owners and chain managers and listened to their challenges. In every meeting I wanted to give advice that would lift their sales, and every time I felt the same frustration: we were feeling our way in the dark.
Without real data, every management decision was a gamble resting on gut feeling. It was hard to watch businesses with huge potential that did not know why a customer walked out without buying, or how to turn a casual visit into a sure sale.
That is how EYEZ was born. I decided to bring every business in Israel the technology that turns guesses into facts, and to give you control and confidence as a manager: a compass that shows exactly what is happening on the ground and lets you grow without fear.
From today, you are no longer gambling on your business. You are running it.
The vision
We founded EYEZ on one clear vision: that no business in Israel should be run in the dark again.
Just as you would never set out for an unfamiliar destination without navigation that shows you the traffic, the fastest route and the risks along the way, there is no reason to run a business without a real-time map of its data.
With EYEZ, managing turns from worry into confidence. When you have accurate data on your audience by age and gender, on conversion and on busy hours, everything suddenly becomes easy, clear and even enjoyable. You no longer hope the month will be good; you steer it there.
Today, as I guide businesses through the EYEZ system, I know we are not just providing software. We are providing peace of mind.
EYEZ in numbers
- points of sale
- 310+
- chains and companies
- 44+
- counting accuracy
- 96%
How we work with you
- We install and connectThe EYEZ team installs a counting sensor at the entrance of every store and connects your till data. With the modules, the time clock and the stock connect too.
- The system learns every storeNobody has to tell it how the business works. It learns each store's opening hours, holidays and pace on its own, with no setup and no typing.
- Compared only with yourselvesEvery number is compared only with the store's own history: last month, last year and the same holiday. Never with the average of other businesses.
- A team that watches every storeThe EYEZ team gets a daily status report of every store, an alert on any store that looks disconnected and tracking of installations and equipment in the field, and health checks alert it before you feel anything.
- In Hebrew and English, on every screenThe whole system works in Hebrew and English, AI, SMS and emails included, as each user chooses, and every page works fully on a phone too.
- Privacy by designWe count, we never identify. The data is anonymous and aggregate only: counts, age and gender, and store-level sums, with no face recognition and no tracking of any person.
Let's start seeing.
Tell us about your business, and in a short demo we'll show you how EYEZ turns guesses into facts.